Blog Archives

Beef up your black and whites

Yes, Make It Pop “Make it pop,” they say. Designers are not especially fond of this term. If you’re in any doubt, search up “make it pop design meme”. It’s sometimes an opening gambit when a client hands over an

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How does it feel? Weight vs Thickness

Paper. It’s a real thing and it’s a feel thing. And that’s a huge part of the printed publication experience. There’s an oft-quoted saying that It’s not what you say, it’s how you say it and that holds true with

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Back to Black: Sharper, Clearer, Darker

Black is black, right? No. Look out for body text made up of all four process colours. Instead of solid black, it’s made up of a mix of tints. It often happens when text is created using RGB based colour

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Which Cover Coating is the Most Environmentally Friendly?

When specifying cover coatings for such applications as perfect-bound book covers, which option do you choose for the least harmful effect on the environment? With UV coating, lamination, aqueous coating, and varnish as the choices, which is best? First of all,

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Spreads, Spines and Headlines

Quick question: What’s the width of an A4 perfect bound portrait page? OK, OK, it’s 210mm but what’s the visible width? “It depends” is the simple catch all answer. As with many things in print, it’s not that simple. On

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